DEPLOYING CAPITAL AND EXPERIENCE TO TURN VISION INTO REALITY

 

Peloton Equity launched in 2014 after the team from Ferrer Freeman & Company (FFC) spent more than 15 years honing a value creation strategy for growth capital investing in the healthcare industry.

The name Peloton represents the firm’s vision: We seek to invest in unique healthcare companies and partner with their management teams to achieve accelerated growth and value creation.

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Pioneers In Healthcare Private Equity Investing

 
70+

years of combined healthcare private equity investing experience

34+

healthcare portfolio company investments

$800+

million invested

25

healthcare portfolio exits, including 5 IPOs

Our Approach


see potential

Peloton recognizes that U.S. healthcare is a $3+ trillion industry that is highly fragmented, complex, and growing at an unsustainable rate. Payment transformation, consumerism, improved therapies and diagnostics, technology integration, and other mega trends impact every stakeholder in healthcare. We believe the industry’s transformation will be led by lower middle market growth companies.


support growth

Having invested in many major subsectors of the healthcare industry, Peloton understands how the evolution of the market and its innate complexities affect businesses. Our competitive advantage is the ability to partner with companies on bold growth objectives and add value in areas where the industry is most challenged, including talent availability, strategic credibility, information technology strategy, and scaling.


deploy network

Built over decades investing in healthcare, Peloton has a deep and growing network that we leverage to support our portfolio companies, source proprietary deals, and generate and test investment themes.  Peloton’s CEO Summit, an annual event bringing together 40+ CEOs and other industry experts, allows the team to expand the network while tackling topics relevant to Peloton and its portfolio companies.

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We partner with companies that have established several of the following:

 
 
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Proven business model

Market adoption, typically represented by $20 - 200 million in revenue and/or $(5) - 10 million of EBITDA at investment.

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significant growth potential

Well‐positioned for transformational revenue and profit growth (3-5x over the life of the investment).

 
 
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Market-tested value proposition

Products and/or services that bring efficiency to the system, provide higher quality care, and/or lower overall healthcare costs.

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Talented CEO & management team

Results‐oriented culture with accomplished and experienced management.

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Potential for meaningful value add

The Peloton team has successfully invested in similar businesses and/or has access to resources that can help the company achieve its growth objectives.

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Peloton partners with management teams to establish the infrastructure necessary to scale and helps identify and optimize the strategies to achieve sustainable and strategic revenue growth. We have developed a value creation playbook informed by our decades of investing growth capital in the lower middle market. We believe that at the stage where we invest, underwriting investments based on portfolio company revenue growth is the most repeatable way to achieve an attractive return on invested equity capital.

While each company and situation is different, we believe the below value creation playbook provides a repeatable path for creating long-term growth.

*For All Peloton team investments, including active investments as of 3/31/21


Establish the foundation

  • Refine the strategic vision and organizational structure

  • Optimize the business model

  • Build out the management team and board of directors

  • Professionalize governance and add processes for risk and reporting

  • Implement analytics


Aggressively scale

  • Accelerate and expand the growth model

  • Pursue accretive M&A

  • Build brand with strategic partnerships and relationships

  • Integrate and enhance the technology strategy

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As senior executives of and investors in numerous growth oriented and entrepreneurial healthcare companies across the country dealing with hospitals, doctors, clinical services providers, device and pharma companies, insurers and most importantly patients, we are well aware of the pandemic’s impact on those most affected by COVID-19. The U.S. healthcare system is the most innovative and technologically advanced in the world, but it is also fragmented geographically and highly regulated, which presented obstacles to an efficient, nationwide coordinated response to the COVID-19 crisis. At the outset of the outbreak, it was necessary to prohibit all but emergency healthcare services, including elective surgeries and other clinical care to repurpose capacity for COVID-19 cases. The industry quickly mobilized towards this goal in extraordinary ways, and all Americans have been humbled by the commitment and performance of our frontline healthcare workers. However, this dramatic reduction in overall capacity endangered the very healthcare system that the stay-at-home orders are/were intended to protect, causing unintended consequences to all types of patients…

INVESTMENTS

We build segment leaders in healthcare

Peloton utilizes its growth company-building skills, network, operating partners, and other executive resources to transform lower middle market healthcare companies into segment leaders.


Peloton Equity investments include:

ACTIVE  Provider of cold chain packaging and logistics to the pharmaceutical, biopharmaceutical and medical device industries.

ACTIVE

Provider of cold chain packaging and logistics to the pharmaceutical, biopharmaceutical and medical device industries.

ACTIVE Provider of the only patented and scientifically proven green technology capable of washing and reusing plastic consumables to make labs sustainable, efficient, and resilient to supply chain disruptions.

ACTIVE

Provider of the only patented and scientifically proven green technology capable of washing and reusing plastic consumables to make labs sustainable, efficient, and resilient to supply chain disruptions.

ACTIVE  Provider of software and services for cyber breach and identity fraud protection.

REALIZED Strategic / SPAC – Acquired by ZeroFox and taken public via SPAC merger.

Provider of software and services for cyber breach and identity fraud protection.

ACTIVE                                                               Outsourced technology and workflow solutions for provider groups allowing clinicians to spend more time delivering patient care.

ACTIVE Outsourced technology and workflow solutions for provider groups allowing clinicians to spend more time delivering patient care.

 

The members of Peloton’s investment team have pursued and consummated investments on behalf of Ferrer Freeman & Company:

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Our Team

Peloton’s investment team brings over 90 years of combined healthcare industry experience and over 70 years of combined healthcare private equity investing experience. Peloton’s founding partners have worked together for over 20 years, beginning at FFC, a firm that was among the pioneers in providing growth capital to healthcare companies. It is from this experience that Peloton draws its expertise in building market-leading, strategically valuable healthcare companies.

 

Operating Partners

 

Advisory Board

Latest News

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Connect

We are looking for innovative healthcare companies with $20 to $200 million of revenue and/or $(5) to $10 million of EBITDA. Contact us to find out how your vision can become our shared reality.


Peloton Equity

66 Field Point Road
2nd Floor
Greenwich, CT 06830

Telephone 203-532-8011
Fax 203-532-8016
info@pelotonequity.com